Natasha Kravchuk launched Natasha’s Kitchen in 2009 with a purpose: turn humble ingredients into dishes that feel both nostalgic and new. What began as familiar Ukrainian family recipes grew into a cooking platform beloved by millions .
A Viral Salad That Began Something Big
Natasha’s salad—tomato, cucumber, and avocado—became an internet sensation after a TV anchor shared it on Facebook in 2015. That moment sparked exponential growth for her blog and defined her cooking ethos: fast, flavorful, and made from things you already have in the kitchen .
Rooted in Heritage, Focused on Family-Friendly Food
Born in Ukraine, Natasha arrived in Idaho as a refugee at age four. She and her family relied on community kitchens before building a life in America. That early experience instilled both resilience and a reverence for the kind of cooking that warms hearts—and doesn’t strain the wallet.
Natasha and her husband Vadim tested every recipe in their home kitchen before publishing. Their content today spans over 1,300 trusted recipes and draws nearly 19 million visitors each month.
A Cookbook Built by Readers & Home Cooks
Her debut cookbook—Natasha’s Kitchen: 100+ Easy Family‑Favorite Recipes—debuted on The New York Times bestseller list after being tested by more than 300 home cooks. It includes staples like pierogies and borscht, alongside popular dishes like Salmon Piccata and Crispy Bacon Jalapeño Poppers .
Designed for accessibility, every recipe in the book mirrors her blog’s promise: approachable ingredients, simple instructions, and reliable results .
Behind the Recipes: Approach & Values
Everyday ingredients, bold flavor: She doesn’t believe in exotic spices—her cooking shows that modest ingredients, handled well, yield fantastic meals.
Reliable techniques: Whether step-by-step photos or pantry-friendly subs, readers return for recipes they know will work.
Global meets personal: Natasha honors her Ukrainian roots while embracing dishes from Mexico, Italy, France, and beyond—presented with homey warmth .
Signature Recipes & Why They Matter
Baba’s Fluffy Oladi Pancakes: A yeasted pancake that puffs like a doughnut, leftover-friendly, and steeped in family tradition .
“Thank‑You, Mom” Chicken Schnitzel: A weeknight favorite made with simple ingredients—crispy, citrusy, and perfect for family dinners .
Chicken Pot Pie, Tres Leches Cupcakes, Zuppa Toscana: These and more reflect Natasha’s balance of comfort and approachability.
Why Natasha’s Kitchen Resonates
Trustworthy simplicity: Recipes are kitchen-tested, vetted by community testers, and written for real homes, not just test kitchens.
Cultural authenticity: Her Ukrainian heritage and refugee experience infuse the food and storytelling with sincerity.
Scalable flavor: Every recipe can become a weekday staple or centerpiece dish without fuss.
Thought for Cooks & Hosts
Natasha’s kitchen philosophy fits beautifully with everyday or entertaining tables. You could craft a family-style gathering center: a bowl of fluffy oladi pancakes, bowls of pierogies, topped with fresh herbs and seasonal fruit. Serve with simple linens and warm lighting—an approachable, inviting table with international roots and genuine comfort.
